Advancing the Science of Mental Performance
PMI is the research division of Premier Sport Psychology, dedicated to understanding and improving human performance through science, data, and applied innovation.
Trusted Foundations. Exceptional Outcomes.
Foundation
Rooted in 15+ years of applied sport psychology and mental performance practice.
Vision
Producing research that transforms human performance and well-being.
Investment
Built through dedicated funding, expert staff, and cutting-edge tools.
Credibility
Supported by peer-reviewed publications, research partnerships, and scientific rigor.
Insights
Delivering evidence-based findings from athletes, teams, and organizations.
Impact
Bringing research into practice across sport, business, and leadership.
From Research to Application
Our research is translated into practical tools that athletes, coaches, and organizations can use to train, measure, and improve performance.
Premier Mindset
Program
Helping you develop the mental skills known to underlie elite performance.
Premier Mindset Assessments
Developed by experts in the fields of sport and performance psychology to help athletes identify their growth areas and maximize their performance.
Biotechnology &
Wearables
Leveraging wearable devices and real-time data analytics to improve performance and well-being.
Data & Insights
We make our research and data insights visible through open access platforms— sharing summaries of key projects and findings from our work with athletes and organizations.
AI in Mental Health and Performance: Promise, Pitfalls, and Practical Use
Artificial intelligence (AI) is increasingly used in mental health and performance settings. While it can provide some value, AI has clear limitations to be aware of.
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The Performance Control Tower: How Your Brain Manages Focus Under Fire
tress is an unavoidable feature of high performance. Whether competing in elite sport, operating in high-risk professions, or navigating complex professional environments, individuals are frequently required to execute skills and make decisions under conditions of uncertainty, time pressure, and elevated consequences.
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Pros Use Refocusing Techniques Almost Twice as Often as Collegiate Athletes – Revealing a Clear Performance Differentiator and a Major Training Opportunity
According to recent Premier Mindset Institute studies on professional and collegiate athletes, professional and Olympic performers report “always” using refocusing techniques at roughly double the rate of collegiate athletes (23% vs. 11%).
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Focusing on the Controllables: What the Data Reveals About Performance Under Pressure
Recent data from the Premier Mindset Institute (PMI) revealed that only 32% of professional and Olympic athletes and 17% of collegiate athletes report consistently focusing on factors within their control when it matters most.
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explore our premier divisions for
enhanced mental performance
and wellness development
Unlock Your Potential with our Premier Mindset Program App
Elevate your mental game with our mental performance app. The PMP includes assessments, specialized content, AI generated support and goal setting, all targeted to helping you maximize your performance.
Take Your Game to the Next Level with Sport Psychology Services
Sport Psychology and Performance Service for competitors at every level with individual and team sessions.
Harness the Strategies that Drive Success in Sport to Elevate Organizational Talent
Drive success with sports leadership strategies & consulting services tailored to develop high-performing leaders and teams.
The People Behind PMI
Premier Mindset Institute began with a vision: to formalize the research driving Premier Sport Psychology. Over time, we’ve grown into a dedicated institute producing original research, tools, and data that shape the future of performance psychology.
Dr. Jake Kaufman
Product Manager, Research and Development Consultant
Dr. Justin Anderson
Founder, CEO, Senior Principal Sport Psychologist
Dr. Mckenzie Bromback
Associate Athletic Counselor, Research Project Specialist, Outreach Content Specialist
Chad Rasmussen
Director of Operations
Esme Reinders
Associate Mental Skills Consultant, Intake Specialist
Dr. Chrissy Holm Haider
Athletic Counselor